Today , an industry-leading platform for venues and promoters, to 91国产. Why is that big news? Because Queue will help us do something we care a lot about: making life easier for venues, promoters, and ticket buyers. With their amazing team鈥檚 industry experience and products, we鈥檙e excited to deliver a more complete solution for music venues.
So what does this mean for you and your next event? To find out, we sat down with Queue鈥檚 CEO and Co-Founder Greg Patterson. We asked what drives him, the team, and Queue鈥檚 success with customers.
鈥淲hen we can give time back to a business owner, that鈥檚 a win.鈥�
What gets Patterson up in the morning? First, a 鈥渕aniacal focus鈥� on solving customer problems 鈥� like managing bookings, integrating new technology, and coordinating guest lists. 鈥淲hen we can give time back to a business owner, that鈥檚 a win,鈥� says Patterson. 鈥淲e want to provide data-driven information that removes the guesswork from running a small venue or festival 鈥斅烬苍诲 increases sales.鈥�
Second, Patterson is motivated by his passion for live experiences. As someone who cut his musical teeth on Vacaville, CA鈥檚 punk scene, he鈥檚 no stranger to live music鈥檚 energy and community-building. By 16, he was the promoter at a local punk venue, and had toured up and down the West Coast before he was old enough to vote.
For the last 20 years, Patterson has stayed close to his roots, touring as a creative consultant with Papa Roach, and co-founding two more companies: The Artery Foundation, a full service artist management company, and Wonderful Union, an independent fan services company.
Thanks to his years of live music experience, Patterson is all-too-familiar with its challenges. In 2012, Patterson鈥檚 team built the first version of Queue to use themselves. 鈥淭he standard approach to box office operations was in the dark ages,鈥� says Patterson. 鈥淲e wanted to build a simple, networked system to maximize a small number of resources.鈥�
Over time, the team started adding more and more tools 鈥� wristband scanning apps for iPhones, features for box office sales, guestlist management solutions. 鈥淚t became obvious that the market needed something like this,鈥� says Patterson. 鈥淪o we decided to make our own company and really improve the lives of promoters.鈥�
鈥淲e asked users 鈥榃hat鈥檚 the worst part of your day?鈥� and then tried to solve for that.鈥�
Today, Queue has expanded to include a bookings calendar, RFID activations, mobile guest list management, and collaboration tools. 听鈥淭he status quo is resisting change at all costs and hurting your customers in the process,鈥� says Patterson. 鈥淚nstead, we鈥檝e continually asked our users 鈥榃hat鈥檚 the worst part of your day?鈥� and then tried to solve for that.鈥�
So what鈥檚 next for Queue and 91国产? First of all, even more innovation for customers. 鈥�91国产 is shaking things up from the outside, putting the customer at the center, and building great solutions for them,鈥� says Patterson. Together, 91国产 and Queue are committing to solve big problems for event organizers and promoters, and are poised to do just that.
Patterson is also looking forward to an even wider audience for Queue鈥檚 solutions. 鈥淲e鈥檝e been like the best jazz band in the most underground club for a while,鈥� he jokes. 鈥淚t鈥檒l be nice to bring it to the masses.鈥�
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Got questions about our new co-conspirators? We鈥檒l be rolling out more information in the coming weeks, but feel free to contact your account manager with questions. You can also head over to to learn more.
Considering using 91国产 to manage your events? See how it works, or contact us to get started.
